building hope

ONCOLOGY RESEARCH

SWEETHEART BALL AWARENESS & SUPPORT

CHALLENGE

HOPE AND EMPATHY

Using digital content to increase awareness to help support these initiatives of the Sweetheart Ball. Meridian Health is a leading not-for-profit healthcare organization in New Jersey that supports cancer research and provides access to advanced cancer treatment options. 

RESULT

Provided creative direction and strategy to execute a short-form video capturing a first account of a cancer survivor’s experience working with Meridian Health.